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Circular economy business models in the electronics sector such as rental, second hand and repair are rapidly gaining importance as they aim to reduce resource consumption by optimizing product use. However, it remains difficult to quantify the actual positive impact of these models and there is currently no standardized approach.
The „Undress Project“, implemented and led by Circularity in collaboration with Systemiq and Fraunhofer IZM and 12 industry partners, and supported by Deutsche Bundesstiftung Umwelt and Deloitte, sets out to develop a methodological framework and practical guide to assess the environmental impact of circular business models for the case of consumer electronics. This project will provide much-needed key insights for the transition to a truly sustainable circular economy, with the electronics sector leading the way.
The „Undress Project“, implemented and led by Circularity in collaboration with Systemiq and Fraunhofer IZM and 12 industry partners, and supported by Deutsche Bundesstiftung Umwelt and Deloitte, sets out to develop a methodological framework and practical guide to assess the environmental impact of circular business models for the case of consumer electronics. This project will provide much-needed key insights for the transition to a truly sustainable circular economy, with the electronics sector leading the way.
The project’s main output will be an integrated approach to supporting citizen repair: a digital infrastructure that supports self-repair, repairing together (in repair cafés or repair centres), and repairing with professional support. To sustain this infrastructure beyond the project lifetime, business and policy models will be developed with a view to setting up a European Open Repair Data Platform.
The novel way to tackle waste from electrical and electronic goods is to encourage the public to make use of local repair cafes and workshops which are increasingly popular on the continent. Here, individuals can access 3D printers and specifications for parts to repair their machines and devices thus taking away the need to replace with a new product and so empowering individuals to ‘citizen repair’.